President Donald Trump has halted trade talks with Canada in response to an Ontario government ad that features excerpts from a 1987 speech by former U.S. president Ronald Reagan. The ad uses portions of Reagan’s speech that emphasize the negative impacts of trade barriers and the importance of promoting fair and free competition.
The ad, paid for by Ontario Premier Doug Ford’s government, has stirred controversy as it highlights Reagan’s warnings against protectionist measures and the negative consequences of high tariffs on economies.
Reagan’s speech from 1987 emphasized the importance of free trade and fair competition, stressing that protectionist policies could lead to trade wars, economic downturns, and job losses. The ad aims to convey a similar message regarding the potential risks associated with imposing trade barriers.
Ontario’s ad:
The ad quotes Reagan saying, “When someone says, ‘Let’s impose tariffs on foreign imports,’ it looks like they’re doing the patriotic thing by protecting American products and jobs. And sometimes, for a short while, it works — but only for a short time.
But over the long run, such trade barriers hurt every American worker and consumer. High tariffs inevitably lead to retaliation by foreign countries and the triggering of fierce trade wars.
Then the worst happens: markets shrink and collapse; businesses and industries shut down; and millions of people lose their jobs.
Throughout the world, there’s a growing realization that the way to prosperity for all nations is rejecting protectionist legislation and promoting fair and free competition.
America’s jobs and growth are at stake.”
Reagan’s full 1987 speech:
Reagan’s speech touched on the challenges of trade relations with Japan and the importance of addressing trade disagreements through cooperation rather than imposing tariffs. He highlighted the negative impacts of protectionist measures and the benefits of free trade for economic development.
Reagan’s message emphasized the need to avoid escalating trade conflicts, as seen in the case of Japanese semiconductor products, and to uphold commitments to fair trade practices. He warned against the dangers of protectionism and the potential harm it could cause to job opportunities and economic growth.
Overall, the ad featuring Reagan’s words serves as a reminder of the historical lessons on trade policies and the significance of fostering open and competitive markets for global prosperity.

