Many frequent travellers to Cuba express a deep connection to the country, citing its captivating beaches, sense of security, and the warmth exuded by both the climate and its people. Monique Belliveau, a 53-year-old from Winnipeg, describes falling in love with Cuba despite its economic challenges. Having visited the Caribbean island approximately 80 times in the last two decades, Belliveau now travels to Cuba multiple times a year with her Cuban husband and son, staying at their house in Holguín near his extended family. During a recent four-week stay in Guardalavaca, Belliveau found no shortages or issues, countering concerns raised by the Canadian government’s travel advisory.
The advisory, which was raised due to worsening shortages, specifically highlights issues with electricity, fuel, and essential items that could impact resorts in Cuba. The country faces daily power outages attributed to fuel scarcity and deteriorating infrastructure, further exacerbating its economic challenges. Despite the advisory, some travellers like Belliveau dismiss it as “nonsense,” emphasizing the importance of supporting Cuba’s tourism industry during these difficult times.
While the number of visitors to Cuba has significantly declined, particularly since 2018, Canadians have historically been among the most frequent tourists to the nation. However, recent data shows a shift in travel patterns, with a notable drop in Canadian visits to Cuba in the first quarter of 2025. Concerns over the ongoing fuel crisis, political tensions, and the impact of the travel advisory have led some travellers, like Katherine Hill from Bowmanville, Ont., to cancel their trips due to uncertainties around accommodations and essential services at Cuban resorts.
Despite assurances from the Cuba Tourist Board regarding the operational status of resorts, travellers like Zelia Saliu, booked to travel to Cayo Coco, express reluctance to proceed with their trips given the current circumstances. While travel operators like Sunwing maintain regular policies, offering flexibility to those with specific packages, some travellers feel apprehensive about travelling to Cuba under the existing conditions.
However, Belliveau remains optimistic, encouraging travellers to proceed with their plans and adapt by preparing for potential challenges. As she plans another trip to Varadero in March, Belliveau emphasizes the unique charm and safety of Cuba as a destination worth exploring.