Cultivated fields, livestock, and tranquility are all part of the unique experience offered at Thunderbird Farm in Woodville, Ontario. Located in the scenic Kawartha Lakes region, this Indigenous-owned establishment is witnessing a growing trend of travelers seeking authentic Indigenous encounters.
Owner Brooks Johnson expressed his delight at the positive feedback received from visitors, emphasizing the increasing interest in Indigenous experiences. Against the backdrop of escalating tariffs with the United States, the tourism industry in Canada is expanding, with a notable rise in demand for Indigenous tourism experiences across various organizations in the province.
Thunderbird Farm currently offers short-term rentals, craft workshops, interactive sessions with farm animals, nature excursions, and archery activities. Future plans include expanding to feature teepees, sweat lodges, and educational sessions on traditional farming practices. Johnson shared his vision of cultivating more Indigenous flowers for ceremonies and weddings, highlighting the joy of sharing cultural practices with a receptive audience.
Indigenous Tourism Ontario prioritizes cultural authenticity, ensuring that visitors’ encounters are genuine and that the businesses benefiting are Indigenous-owned. Lisa-Marie Lavallee, the operations lead at Indigenous Tourism Ontario, emphasized the importance of hands-on storytelling and direct interactions with elders to provide firsthand insights and authentic experiences.
The Indigenous Tourism Association of Canada recently announced significant private investments aimed at boosting the sector. With a goal to position Canada as a global leader in Indigenous tourism over the next five years, the association is driving positive growth in the industry. Ontario Regional Chief Abram Benedict welcomed the increasing interest in Indigenous tourism, acknowledging the efforts made by communities to support Indigenous businesses.
Johnson emphasized that Indigenous tourism is an integral part of Canadian culture, urging more people to delve into this rich heritage before exploring other avenues. He stressed the importance of understanding one’s roots and appreciating the diverse cultural tapestry that defines the country.